Guides

Agency workflows for short-form analytics

Practical reads on reporting, comparison, vetting, and monitoring for teams running creator research at scale.

Client reporting for influencer agencies (without the spreadsheet chaos)

A practical workflow for agencies that need client-ready creator updates every week.

Stop debating who's winning. Stack two profiles and read the gaps in seconds.

Engagement rate beats follower count when you're vetting creators for campaigns.

Put reporting on autopilot and meet clients where they already work.

The category overview for teams that live in short-form video data.

One score on every profile — built from engagement, not vanity metrics.

The status quo works until you have more than two clients.

Watch creators around the clock without refreshing profiles manually.

Both track short-form video across platforms. The differences are price, caps, and reporting.

Exolyt starts at $400/mo and stops at TikTok. Here's what that buys — and what it doesn't.

Free counters, SMM suites, and enterprise platforms — mapped by what they actually do.