Influencer vetting with sponsor-fit scores (beyond follower count)

One score on every profile — built from engagement, not vanity metrics.

Follower count is a filter, not an answer

Brand safety, audience quality, and campaign fit require more than a large number next to an avatar. Agencies need a fast way to separate performers from posters.

What sponsor-fit scoring gives you

Buzzlytics shows a sponsor-fit score on every profile, derived from real engagement patterns across that creator's content — so you can scan a long list and focus on the top tier before deep-diving.

Where agencies use it

Prospecting: filter a niche search before adding creators to a client deck
Pitch prep: show clients why your recommended roster is worth the spend
Roster reviews: flag creators whose engagement dropped before renewal conversations

Pair with compare and reports

Vet with sponsor-fit, validate finalists with Compare Profiles, and package the story in a scheduled client report — all in one Buzzlytics workspace.