Buzzlytics guides

Buzzlytics vs Exolyt: every platform, a fraction of the price

Exolyt starts at $400 a month and covers TikTok only. Buzzlytics tracks eight platforms from $29 a month.

The short verdict

Pick Exolyt if you are a brand or research team that needs TikTok social listening, share of voice, and age and gender data, and the budget is $400 to $950 a month.

Pick Buzzlytics if you track creators, clients, or competitors across TikTok, Instagram Reels, YouTube Shorts, and five more platforms, and you want live client dashboards from $29 a month.

Exolyt details were checked on exolyt.com on October 26, 2026. Confirm current terms with Exolyt before buying.

What Exolyt does well

Exolyt is a TikTok intelligence platform for brands, media agencies, and researchers.

It tracks accounts, hashtags, and sounds side by side.

Social listening projects measure share of voice and split organic, promoted, and creator content.

The Advanced plan adds age and gender data, comment sentiment, video transcriptions, and an influencer database.

Every plan includes 10 seats.

Side by side

BuzzlyticsExolyt
Entry paid plan$29/mo (Starter)$400/mo, or $330/mo billed yearly (Essentials)
Top self-serve plan$199/mo (Scale)$950/mo, or $790/mo billed yearly (Advanced)
Free entry1 free profile unlock, no card1 account, 7 days of history
PlatformsTikTok, Instagram Reels, YouTube Shorts, X, Snapchat, Facebook, Threads, BlueskyTikTok only
HistoryFull history on every paid plan90 days on Essentials, 1 year+ on Advanced
RefreshYou pick: hourly to weekly per dashboard, plus manual refresh2x a day on Essentials, 6x a day on Advanced
Seats1, 3, or 2510 on every plan
Client dashboardsBranded live dashboards, password links, custom domainsDashboards and smart folders
Scheduled reportsRecurring PDF reports by email or webhookCSV and Google Sheets exports
AlertsView, follower, upload, and breakout alerts by push, Discord, or webhookNot listed
Campaign trackingVideo dashboards, creator submission links, payout reportsInfluencer campaigns (10 on Essentials, 100 on Advanced)
Sound trackingTikTok sounds and Instagram audio per dashboardSound monitoring
Social listening and share of voiceNot a focusYes
Audience dataCommenter countries and AI comment sentiment on demandCountry on Essentials, age and gender on Advanced
APIIncluded on every agency planEnterprise only
AIBuilt-in assistant plus an MCP connector for Claude and ChatGPTAI summaries and a content assistant

Who should pick Exolyt

Brand and research teams whose job is TikTok listening: share of voice, branded hashtags, and what people say in comments.

Teams that need official-looking age and gender splits and can pay for the Advanced plan.

Large teams that want 10 seats on the entry plan.

Who should pick Buzzlytics

Agencies and music teams whose creators post on more than TikTok.

Anyone who needs more than 90 days of history without a $950 plan.

Teams that send clients a live dashboard or a scheduled report every week.

Developers who want an API, and teams that want to ask Claude or ChatGPT about their tracking data.

The practical test

Pick three creators or competitors you track today.

Add them to Buzzlytics with your free profile unlock and build a live dashboard.

If listening and demographics matter more than platforms and price, run the same three on Exolyt's free plan and compare.

FAQ

Common questions

How much does Exolyt cost?

As of October 26, 2026, Exolyt has a free plan (1 account, 7 days of history), Essentials at $400 a month ($330 billed yearly), and Advanced at $950 a month ($790 billed yearly). Buzzlytics plans are $29, $79, and $199 a month after one free profile unlock.

Does Exolyt track Instagram or YouTube?

No. Exolyt covers TikTok only. Buzzlytics tracks TikTok, Instagram Reels, YouTube Shorts, X, Snapchat, Facebook, Threads, and Bluesky.

Does Buzzlytics have social listening like Exolyt?

Not yet. Buzzlytics tracks accounts, posts, sounds, and campaigns, and summarizes comment sentiment on demand. Exolyt's listening projects and share of voice are its strongest feature.

Does Buzzlytics have an API?

Yes. Every agency plan includes API access and an MCP connector for Claude and ChatGPT. Exolyt offers API access on enterprise contracts.

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