Live data · Niche leaderboard

Top sports creators on Instagram Reels

Ranked by followers. Views per post from the last 30 days.

Typical post, top sports creators
46.4K

median views per post, last 30 days

Engagement, typical sports creator
5.9%

vs 4.6% for all Instagram Reels creators

Most views per post
D
DUA LIPA5.7M per post

123x the typical top-creator post

Views per post

Followers aren't views.

The biggest accounts aren't always the ones getting the most views per post.

The top 20.

Refreshed daily from public profiles.

#CreatorFollowersViews per postEngagementPosts
1L
Leo Messi ✓@leomessi
510.1M-9.9%371
2N
Nike ✓@nike
290.9M3.5M9.1%1,668
3D
DUA LIPA ✓@dualipa
89M5.7M41.7%582
4L
Liverpool Football Club ✓@liverpoolfc
48.4M2.6M17.1%10,008
5F
FC Bayern ✓@fcbayern
44.2M-6.1%5,429
6R
Red Bull ✓@redbull
33.9M-5.9%8,472
7T
Tottenham Hotspur ✓@spursofficial
17M552K10.7%10,009
8E
England football team ✓@england
14.1M303K19.2%10,008
9U
UNILAD ✓@unilad
5.7M-4.2%840
10D
Duke Dennis⚡️ ✓@dukedennis
5M--2
11W
We Are England Cricket ✓@englandcricket
3.1M202K10.0%10,009
12T
TommyInnit ✓@tommyinnit
3M-12.4%85
13R
Raising Cane's ✓@raisingcanes
1.9M-4.0%3,497
14W
Wrexham AFC ✓@wrexham_afc
1.6M106K9.9%9,393
15S
Sunderland AFC ✓@sunderlandafc
1.5M123K12.2%10,008
16N
Nottingham Forest ✓@officialnffc
1.4M51.7K13.5%10,008
17A
AFC Bournemouth ✓@afcb
1.4M136K10.0%9,661
18G
GB News ✓@gbnews
1.4M84.1K3.0%10,009
19F
FOOTASYLUM ✓@footasylum
1.3M57.9K9.6%24,673
20C
Celtic Football Club ✓@celticfc
1.2M75.7K24.6%10,008
21W
Watford FC ✓@watfordfcofficial
1.2M33.5K13.6%10,010
22P
PinkNews ✓@pinknews
868K182K26.2%6,661
23P
Paulo Le Sportix (Paul Betis) ✓@paulo_le_sportix
418K-4.3%1,002
24S
Smyths Toys Superstores ✓@smythstoys
406K17.9K2.2%8,388
25T
The Hundred ✓@thehundred
350K132K5.6%6,341
26S
Salford City FC ✓@salfordcityfc
330K20.1K10.5%14,075
27I
Ian Jenkins Hitting ✓@ianjenkins_hitting
258K-2.8%2,320
28S
Sports Direct ✓@sportsdirectuk
234K19.3K4.2%6,028
29C
Canal Wamo | Seleção Brasileira & Futebol ✓@canalwamo
225K-5.0%1,475
30S
Saracens ✓@saracensofficial
205K67.9K11.3%8,951
31T
Toni Castillo ✓@toonicastillo
164K-8.3%39
32H
HFTV ✓@hftvsports
136K118K6.0%3,180
33L
Lucozade ✓@lucozade
126K3.3K2.8%1,066
34B
Brian Wolfe ✓@verbhal
116K-2.1%2,136
35A
Abden Rose@abdenrose
115K26.3K3.1%8,767
36W
Walkers Crisps ✓@walkers_crisps
109K-1.4%447
37T
Tom Biddle ✓@popcornwithtom
105K75.5K10.8%759
38B
Barnsley FC ✓@barnsleyfc
103K8.1K10.7%8,618
39L
Leyton Orient Football Club ✓@leytonorientfc
100K16.9K22.4%5,826
40L
Lincoln City Football Club 🇺🇦 ✓@lincolncity_fc
98.5K10K42.2%6,289
41G
Grimsby Town Football Club ✓@officialgtfc
93.6K14.3K11.7%5,552
42B
Bradford City AFC ✓@officialbantams
91.7K5.7K17.1%10,008
43W
Wigan Warriors 🍒⚪ ✓@wiganwarriorsrl
91K17.4K12.1%10,008
44P
Peterborough United ✓@theposh
85.6K11.1K19.5%10,008
45F
Forest Green Rovers ✓@fgrfc_official
80.7K5.1K18.7%10,008
46H
Hull KR ✓@hullkrofficial
78.9K22.4K8.6%10,008
47P
Prostate Cancer UK ✓@prostatecanceruk
74K19.4K5.2%2,260
48S
Shrewsbury Town FC ✓@shrewsburytown
73.7K8.4K21.7%10,008
49O
Oldham Athletic ✓@officialoafc
71.1K4.7K9.3%10,008
50Y
York City Football Club ✓@yorkcityfc
70.5K8.5K16.0%10,008

Rankings reflect accounts tracked by Buzzlytics, not every account on Instagram Reels. Stats are from each account's latest tracked snapshot.

Questions.

Who is the biggest sports creator on Instagram Reels?

@leomessi (Leo Messi) tops Buzzlytics' sports leaderboard with 510,067,401 followers as of November 2026.

How is this Instagram Reels leaderboard ranked?

Accounts tracked by Buzzlytics are classified into niches from their content (hashtags and bio) and ranked by follower count. Views per post is the median of each creator's posts from the last 30 days. The board refreshes as accounts are re-scraped.

How do I get my account on this leaderboard?

Search your @username on Buzzlytics to start tracking it. Once your account is classified into the sports niche and has enough tracked data, it becomes eligible for ranking.

More Instagram Reels leaderboards

Buzzlytics tracks publicly available Instagram Reels profile data. Accounts get a niche from the hashtags on their posts and their bio, then are ranked by follower count. Not affiliated with Instagram Reels. Profile owners can request removal via support@buzzlytics.io.

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Updated Nov 4, 2026 from 2,280 posts by the top 45 sports creators