Instagram Reels Leaderboards by Niche

The biggest Instagram Reels creators in every niche, ranked by followers from Buzzlytics tracking data.

Browse leaderboards

Fitness50 ranked accounts Beauty50 ranked accounts Fashion50 ranked accounts Comedy50 ranked accounts Gaming50 ranked accounts Food & Cooking50 ranked accounts Travel50 ranked accounts Music50 ranked accounts Dance49 ranked accounts Sports50 ranked accounts Education50 ranked accounts Tech50 ranked accounts Finance50 ranked accounts Business50 ranked accounts Health & Wellness50 ranked accounts Motivation50 ranked accounts DIY & Crafts19 ranked accounts Art50 ranked accounts Pets & Animals50 ranked accounts Cars50 ranked accounts Books11 ranked accounts Parenting & Family50 ranked accounts Relationships & Dating50 ranked accounts ASMR36 ranked accounts Life Hacks50 ranked accounts News & Politics24 ranked accounts Home & Decor50 ranked accounts Photography & Film27 ranked accounts Science & Nature19 ranked accounts Spirituality16 ranked accounts Other50 ranked accounts

How these rankings work

Buzzlytics classifies tracked Instagram Reels accounts into niches from the hashtags on their posts and their bio, then ranks each niche by follower count. Every leaderboard links to full public stats — followers, views, engagement rate and sponsored-post estimates — for each creator.