Rare Beauty TikTok✔
@rarebeauty on TikTok
Made to feel good in.
@rarebeauty TikTok statistics
How much does @rarebeauty charge for a sponsored post?
Based on @rarebeauty's 5.1M followers and 9.1% engagement rate, a sponsored TikTok post is estimated at $92.1K–$138.1K. This estimate multiplies audience reach by engagement quality at a $25 CPM benchmark — accounts with above-average engagement command higher rates than follower count alone suggests.
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View weekly datapoints
| Date | Total views | Followers | Engagement |
|---|---|---|---|
| Aug 19 | 1,335,272,400 | 5,059,212 | 9.1% |
| Aug 24 | 1,335,887,837 | 5,058,310 | 9.1% |
Performance summary
With 5.1M followers, @rarebeauty is an established TikTok account. The account's 2.2K tracked posts total 1.3B views, averaging 617K views each. An engagement rate of 9.1% signals strong audience interaction relative to reach. Buzzlytics scores this account a Buzz Rank of A.
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Full historical charts
Follower, views and engagement history beyond 90 days, with daily granularity.
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Every breakout video, ranked — see exactly which posts overperformed and why.
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Which hashtags drive this account's reach, with per-tag view counts.
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The account's highest-performing days and hours, computed from its own posts.
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Views, engagement, watch time, and scores for every individual post.
Unlock free →Frequently asked questions about @rarebeauty
How many followers does @rarebeauty have on TikTok?
@rarebeauty has 5,058,310 followers on TikTok as of August 2026.
What is @rarebeauty's engagement rate?
@rarebeauty's engagement rate is 9.1%, calculated as total interactions (likes, comments, shares) divided by total video views across tracked posts.
How much does @rarebeauty charge for a sponsored post?
Based on follower count and engagement, a sponsored TikTok post from @rarebeauty is estimated at $92.1K to $138.1K. Actual rates vary by campaign scope and usage rights.
How many views does @rarebeauty get?
@rarebeauty has 1,335,887,837 total views across tracked posts, averaging 617,038 views per post.
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Data source & methodology
Buzzlytics tracks publicly available TikTok profile data. Statistics on this page are aggregated from @rarebeauty's public videos and profile information, refreshed regularly (last update 15h ago). Engagement rate is total interactions (likes, comments, shares) divided by total views. Sponsored-post estimates are modeled from follower count, engagement rate, and a $25 CPM industry benchmark — they are estimates, not quotes. Nothing here is provided by or affiliated with TikTok. Profile owners can request removal at any time via support@buzzlytics.io.