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@rarebeauty on TikTok
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@rarebeauty TikTok statistics
Trends compare the latest snapshot with data captured 9 days ago.
How much does @rarebeauty charge for a sponsored post?
Based on @rarebeauty's 5.1M followers and 9% engagement rate, a sponsored TikTok post is estimated at $91.1K–$136.7K. This estimate multiplies audience reach by engagement quality at a $25 CPM benchmark — accounts with above-average engagement command higher rates than follower count alone suggests.
Sign up & start free trial →Views over the last 90 days
View weekly datapoints
| Date | Total views | Followers | Engagement |
|---|---|---|---|
| Aug 19 | 1,335,272,400 | 5,059,212 | 9.1% |
| Aug 26 | 1,336,038,800 | 5,057,824 | 9.1% |
| Sep 2 | 1,329,812,900 | 5,056,754 | 9.1% |
| Sep 9 | 1,331,952,300 | 5,058,852 | 9.1% |
| Sep 16 | 1,333,040,134 | 5,059,436 | 9.1% |
| Sep 23 | 1,334,174,300 | 5,059,941 | 9.1% |
| Sep 30 | 1,337,983,200 | 5,060,945 | 9% |
| Oct 7 | 1,339,393,100 | 5,061,722 | 9% |
Performance summary
With 5.1M followers, @rarebeauty is an established TikTok account. The account's 2.2K tracked posts total 1.3B views, averaging 605K views each. An engagement rate of 9% signals strong audience interaction relative to reach. Posting cadence over the tracked period averages 7 posts per week. Buzzlytics scores this account a Buzz Rank of A.
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Full historical charts
Follower, views and engagement history beyond 90 days, with daily granularity.
Start free trial →Viral video detection
Every breakout video, ranked — see exactly which posts overperformed and why.
Start free trial →Hashtag landscape
Which hashtags drive this account's reach, with per-tag view counts.
Start free trial →Best posting times
The account's highest-performing days and hours, computed from its own posts.
Start free trial →Channel comparison
This account vs. any competitor, side by side, with winner badges per metric.
Start free trial →Per-video analytics
Views, engagement, watch time, and scores for every individual post.
Start free trial →Frequently asked questions about @rarebeauty
How many followers does @rarebeauty have on TikTok?
@rarebeauty has 5,061,722 followers on TikTok as of October 2026.
What is @rarebeauty's engagement rate?
@rarebeauty's engagement rate is 9%, calculated as total interactions (likes, comments, shares) divided by total video views across tracked posts.
How much does @rarebeauty charge for a sponsored post?
Based on follower count and engagement, a sponsored TikTok post from @rarebeauty is estimated at $91.1K to $136.7K. Actual rates vary by campaign scope and usage rights.
How often does @rarebeauty post on TikTok?
@rarebeauty posts about 7 times per week on average over the tracked period.
How many views does @rarebeauty get?
@rarebeauty has 1,339,393,100 total views across tracked posts, averaging 604,965 views per post.
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Data source & methodology
Buzzlytics tracks publicly available TikTok profile data. Statistics on this page are aggregated from @rarebeauty's public videos and profile information, refreshed regularly (last update 2 days ago). Engagement rate is total interactions (likes, comments, shares) divided by total views. Sponsored-post estimates are modeled from follower count, engagement rate, and a $25 CPM industry benchmark — they are estimates, not quotes. Nothing here is provided by or affiliated with TikTok. Profile owners can request removal at any time via support@buzzlytics.io.