Live data · Instagram Reels

How many views is good on Instagram Reels?

Typical views per post, by follower count. From real posts we track.

1K to 10K followers
4.2K
typical views per post
Viral73.6K+
10K to 100K followers
14.8K
typical views per post
Viral292K+
100K to 1M followers
25.9K
typical views per post
Viral665K+
1M to 10M followers
96K
typical views per post
Viral859K+
10M+ followers
-
not enough posts yet
Viral-

Typical = median post. Viral = top 10% of posts for accounts that size. Posts 12 to 30 days old, so views have settled.

Is your post good?

Enter your followers and views.

Compared with posts from 10K to 100K accounts
Top 25%

Better than 75% of posts from accounts your size.

0Typical 14.8KViral 292K
Reach

Small accounts reach more of their followers.

A typical post from a 1K to 10K account gets views equal to 133% of its followers. At 1M to 10M, it's 5.0%.

Typical views as a share of followers
133%1K to 10K
65%10K to 100K
9.0%100K to 1M
5.0%1M to 10M

Where viral starts.

Views per post at each level, by account size.

FollowersTypicalTop 25%ViralTop 1%Posts
1K to 10K4.2K14.4K73.6K1.3M817
10K to 100K14.8K61.6K292K4M2,038
100K to 1M25.9K118K665K6.5M2,559
1M to 10M96K286K859K9.8M784
10M+Not enough posts yet-177

From public Instagram Reels posts tracked by Buzzlytics, published Sep 27 to Oct 15. Ads and accounts under 1K followers left out. Tiers with fewer than 100 posts aren't quoted. See also what these views earn and this week's most-viewed posts.

Track any creator free.

Live views, every post, one link.

Updated Oct 27, 2026 from 6,375 Instagram posts by 474 creators