The Weeknd TikTok✔
@theweeknd on TikTok
@theweeknd TikTok statistics
How much does @theweeknd charge for a sponsored post?
Based on @theweeknd's 11.2M followers and 19.5% engagement rate, a sponsored TikTok post is estimated at $435.9K–$653.9K. This estimate multiplies audience reach by engagement quality at a $25 CPM benchmark — accounts with above-average engagement command higher rates than follower count alone suggests.
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View weekly datapoints
| Date | Total views | Followers | Engagement |
|---|---|---|---|
| Jul 29 | 10,500,000 | 11,172,172 | 19.8% |
| Aug 3 | 10,700,000 | 11,176,919 | 19.5% |
Performance summary
With 11.2M followers, @theweeknd is an established TikTok account. Across 3 tracked posts, the account has accumulated 10.7M views — an average of 3.6M per post. An engagement rate of 19.5% signals exceptionally strong audience interaction relative to reach. Buzzlytics scores this account a Buzz Rank of S.
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Full historical charts
Follower, views and engagement history beyond 90 days, with daily granularity.
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Which hashtags drive this account's reach, with per-tag view counts.
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The account's highest-performing days and hours, computed from its own posts.
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Views, engagement, watch time, and scores for every individual post.
Unlock free →Frequently asked questions about @theweeknd
How many followers does @theweeknd have on TikTok?
@theweeknd has 11,176,919 followers on TikTok as of August 2026.
What is @theweeknd's engagement rate?
@theweeknd's engagement rate is 19.5%, calculated as total interactions (likes, comments, shares) divided by total video views across tracked posts.
How much does @theweeknd charge for a sponsored post?
Based on follower count and engagement, a sponsored TikTok post from @theweeknd is estimated at $435.9K to $653.9K. Actual rates vary by campaign scope and usage rights.
How many views does @theweeknd get?
@theweeknd has 10,700,000 total views across tracked posts, averaging 3,566,666 views per post.
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Data source & methodology
Buzzlytics tracks publicly available TikTok profile data. Statistics on this page are aggregated from @theweeknd's public videos and profile information, refreshed regularly (last update 13h ago). Engagement rate is total interactions (likes, comments, shares) divided by total views. Sponsored-post estimates are modeled from follower count, engagement rate, and a $25 CPM industry benchmark — they are estimates, not quotes. Nothing here is provided by or affiliated with TikTok. Profile owners can request removal at any time via support@buzzlytics.io.