@mcdonalds vs @rarebeauty TikTok
Side-by-side TikTok statistics, updated 21h ago.
McDonald’s 
Rare Beauty @mcdonalds vs @rarebeauty: stats compared
| Metric | @mcdonalds | @rarebeauty |
|---|---|---|
| Followers | 7.3MWinner | 5.1M |
| Total views | 837.4M | 1.3BWinner |
| Avg views / post | 2.1MWinner | 608.2K |
| Engagement rate | 4.9% | 9.1%Winner |
| Likes | 35.9M | 114.3MWinner |
| Comments | 717.6K | 803.6KWinner |
| Shares | 2.5MWinner | 2.3M |
| Tracked posts | 400 | 2.2KWinner |
| Posts / week | 2.1 | 11Winner |
| Est. sponsored post | $89.1K | $115.1KWinner |
Winner badges mark the higher value per metric. Sponsored-post figures are modeled estimates, not quotes.
Verdict
@rarebeauty leads @mcdonalds in 7 of the 10 compared TikTok metrics (vs 3). @mcdonalds has the larger audience, with 2.2M more followers. @rarebeauty's audience is the more engaged one at 9.1% — on short-form platforms, engagement is the better predictor of sponsorship performance than raw follower count.
Compare any two creators free →Frequently asked questions
Who has more followers, @mcdonalds or @rarebeauty?
@mcdonalds has more followers: 7,273,732 vs @rarebeauty's 5,059,633 on TikTok as of September 2026.
Who has the higher engagement rate, @mcdonalds or @rarebeauty?
@rarebeauty has the higher engagement rate at 9.1%, compared with 4.9% for @mcdonalds. Engagement rate is total interactions divided by total views across tracked posts.
Who charges more for a sponsored post, @mcdonalds or @rarebeauty?
Based on followers and engagement, @rarebeauty likely commands the higher rate: @mcdonalds is estimated at $71.3K–$106.9K per sponsored TikTok post, @rarebeauty at $92.1K–$138.1K. Estimates, not quotes.
How is this TikTok comparison calculated?
Buzzlytics tracks both accounts' public TikTok data. Each metric compares the latest snapshot of each account; the winner badge marks the higher value. Sponsored-post figures are modeled estimates from followers and engagement rate.
More comparisons
Data source & methodology
Buzzlytics tracks publicly available TikTok profile data. Each column reflects the latest tracked snapshot of that account (@mcdonalds: 21 days ago; @rarebeauty: 21h ago). Engagement rate is total interactions divided by total views. Nothing here is provided by or affiliated with TikTok. Profile owners can request removal via support@buzzlytics.io.