@houseofhighlights vs @tiktok TikTok

Side-by-side TikTok statistics, updated 8 days ago.

@houseofhighlights vs @tiktok: stats compared

Metric@houseofhighlights@tiktok
Followers 33M 96.4MWinner
Total views Creator only Creator only
Avg views / post 817.4K 6.9MWinner
Engagement rate 9.4%Winner 4.7%
Likes 341.6MWinner 255.9M
Comments Creator only Creator only
Shares Creator only Creator only
Tracked posts 5KWinner 1.5K
Posts / week — 1.9
Est. sponsored post $776.2K $1.1MWinner

Winner badges mark the higher value per metric. Sponsored-post figures are modeled estimates, not quotes.

Verdict

@houseofhighlights and @tiktok are evenly matched, each leading in 3 of the 10 compared TikTok metrics. @tiktok has the larger audience, with 63.4M more followers. @houseofhighlights's audience is the more engaged one at 9.4% — on short-form platforms, engagement is the better predictor of sponsorship performance than raw follower count.

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Frequently asked questions

Who has more followers, @houseofhighlights or @tiktok?

@tiktok has more followers: 96,448,110 vs @houseofhighlights's 33,031,668 on TikTok as of November 2026.

Who has the higher engagement rate, @houseofhighlights or @tiktok?

@houseofhighlights has the higher engagement rate at 9.4%, compared with 4.7% for @tiktok. Engagement rate is total interactions divided by total views across tracked posts.

Who charges more for a sponsored post, @houseofhighlights or @tiktok?

Based on followers and engagement, @tiktok likely commands the higher rate: @houseofhighlights is estimated at $621K–$931.5K per sponsored TikTok post, @tiktok at $906.6K–$1.4M. Estimates, not quotes.

How is this TikTok comparison calculated?

Buzzlytics tracks both accounts' public TikTok data. Each metric compares the latest snapshot of each account; the winner badge marks the higher value. Sponsored-post figures are modeled estimates from followers and engagement rate.

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Data source & methodology

Buzzlytics tracks publicly available TikTok profile data. Each column reflects the latest tracked snapshot of that account (@houseofhighlights: 26 days ago; @tiktok: 8 days ago). Engagement rate is total interactions divided by total views. Nothing here is provided by or affiliated with TikTok. Profile owners can request removal via support@buzzlytics.io.